Jeremy Lewis | Founder of Wacky Rogues & Bird Ball Ventures

Bird Ball Ventures · Hong Kong

Founder of Wacky Rogues, CEO of Bird Ball Ventures

"I created the Rogues as a gang of lovable troublemakers. Characters with attitude, collectible charm, and their own mischievous energy. I wanted the world to feel playful, rebellious, and full of personality from the very first glance."

Jeremy Lewis is the creator and founder of Wacky Rogues and the CEO & Founder of Bird Ball Ventures. A lifelong fan of character brands, collectible toys, and distinctive design, Jeremy created Wacky Rogues to bring an entirely new, Hong Kong-born cast of original characters to the international market.

Under Bird Ball Ventures, his focus remains on building completely original ideas into brands with lasting identity, strong commercial potential, and the structural capacity to expand. Wacky Rogues is the ultimate reflection of that approach: character-first, visually rigorous, and meticulously crafted to be collected.

Why Wacky Rogues Was Created

Jeremy created Wacky Rogues to fill a clear gap in the collectible plush market. Everything was either mass-market cute or ultra-limited, high-priced resin designer toys. Rarely anything in the middle with real attitude, a lasting personality, and a genuine collectible format.

Wacky Rogues was built to own that space: original Hong Kong characters, premium collectible formats, and a universe designed to grow. The first collection features four original characters: Dumpling Duck, Stealth Edition; Milk T-Rex, Boba Burst Edition; Shadow Paw, Street Tagger Edition; and Snapback Turtle, Sneakerhead Edition, launching in July 2026 in 25cm collectible plush and 10cm plush keychain formats.

The Studio

The Company Behind the Brand

Bird Ball Ventures is a Hong Kong-based venture studio building original brands, digital media and workflow systems. Wacky Rogues represents the studio's original consumer brand and character-led IP venture.

Jeremy Lewis is the CEO & Founder of Bird Ball Ventures and the creator and founder of Wacky Rogues.

Learn more about Bird Ball Ventures

Press and Collaboration

For media, features, or collaboration requests related to Wacky Rogues or Bird Ball Ventures, Jeremy Lewis reviews press and partnership enquiries directly.

Download the media kit: brand assets, press copy, and product imagery
Contact for press or retail: use the press or retail route on the contact page

Explore Wacky Rogues

About Wacky Rogues Explore the Collection Get Launch Access